One QR Code, Three Destinations: The Event Playbook

Here's how most events handle QR codes: they print one on a flyer that goes to a registration page. Then they print a different one on the day-of program that goes to a schedule. Then maybe they send a third one in a follow-up email for feedback. Three QR codes, three print jobs, three things to manage.

Here's the smarter way: one QR code, three destinations, zero reprints.

The three-phase event timeline

Imagine you're organizing a conference, a wedding, a fundraiser, or a trade show booth. You create one SHCD.US link — shcd.us/my-event — and print it on everything: flyers, banners, badges, postcards. One QR code to rule them all.

How to set it up (step by step)

1. Create your SHCD.US short link — shcd.us/my-event
2. Set the initial destination to your registration page
3. Set a time-gate: when event day arrives, auto-switch to the live schedule page
4. Set another time-gate: when the event ends, auto-switch to the post-event page
5. Set an expiration: 30 days later, retire the link gracefully (or point it at next year's event page)
6. Generate your QR code, download the SVG, and print it on everything

Real-world examples

• Wedding: Save-the-date → links to RSVP. Wedding day → links to schedule and venue map. After → links to photo gallery and thank-you note.
• Conference: Months before → early-bird tickets. Week-of → full agenda. After → slide decks and recordings.
• Fundraiser: Campaign launch → donation page. Event night → live auction. After → impact report.
• Trade show booth: Before show → "book a meeting with us." During show → product demo. After show → follow-up resources and pricing.

Why this beats the alternative

The old way — three different QR codes — means three designs to approve, three print runs to pay for, and at least one QR code that someone scans too early or too late and gets the wrong thing. The SHCD.US way means one print run, one design, and the QR code always shows the right thing at the right time. It's not just cheaper — it's a better experience for everyone who scans it.